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David Protein Bar — 28 grams of protein, 150 calories, 0 grams of sugar. That's not a typo. Most bars on the market are basically candy bars wearing a gym membership as a disguise — 20+ grams of sugar, mystery "protein blends," and a calorie count that rivals a milkshake. David flips that math on its head.
The protein-to-calorie ratio is absurd. You're getting nearly a chicken breast's worth of protein for fewer calories than a granola bar. If you're trying to hit protein goals without blowing your calorie budget — cutting, maintaining, or just tired of feeling like snacks don't "count" toward anything — this is the most efficient bar on the shelf.
It doesn't taste like cardboard. A lot of ultra-high-protein, low-sugar bars taste like punishment. David went through serious flavor iteration (chocolate peanut butter & cookie dough) so it actually tastes like dessert, not like something you force down out of discipline.
It's simple. No 40-ingredient label you need a chemistry degree to parse. Milk protein isolate, a few flavor components, done.
Who it's for: people tracking macros, lifting weights, doing a cut, or just anyone who wants a snack that actually moves the needle instead of just filling time between meals.
David Protein Bar — 28 grams of protein, 150 calories, 0 grams of sugar. That's not a typo. Most bars on the market are basically candy bars wearing a gym membership as a disguise — 20+ grams of sugar, mystery "protein blends," and a calorie count that rivals a milkshake. David flips that math on its head.
The protein-to-calorie ratio is absurd. You're getting nearly a chicken breast's worth of protein for fewer calories than a granola bar. If you're trying to hit protein goals without blowing your calorie budget — cutting, maintaining, or just tired of feeling like snacks don't "count" toward anything — this is the most efficient bar on the shelf.
It doesn't taste like cardboard. A lot of ultra-high-protein, low-sugar bars taste like punishment. David went through serious flavor iteration (chocolate peanut butter & cookie dough) so it actually tastes like dessert, not like something you force down out of discipline.
It's simple. No 40-ingredient label you need a chemistry degree to parse. Milk protein isolate, a few flavor components, done.
Who it's for: people tracking macros, lifting weights, doing a cut, or just anyone who wants a snack that actually moves the needle instead of just filling time between meals.